Top 50 Finance Influencers in Japan to Know in 2026

Affiliation: Self-described IT company executive and investor (YouTube profile); operating company not named · Last YouTube upload: within the past day.

9.73M YouTube subscribers. The channel is organised around five money skills (save, grow, earn, protect and spend) and works through them in long-running, numbered explainer series on household budgeting, insurance review, New NISA and index funds, side income and asset protection. Its audience skews toward first-time savers. The creator also runs a paid membership community, promoted in the channel description.

Affiliation: Representative Director, BANK ACADEMY Co., Ltd. (YouTube profile) · Last post: 24 September 2026.

941K YouTube subscribers and 63,362 on X. New NISA is the core theme, alongside iDeCo, public pensions, social insurance and cashless payments, explained in plain language, with walkthroughs of the household paperwork each product involves.

Affiliation: None stated; self-described individual investor, investing since 2013 (YouTube profile) · Last YouTube upload: within the past week.

575K YouTube subscribers on an anonymous channel, with no name, face or company disclosed, covering Japanese equities through buy-timing analysis, earnings breakdowns and fundamentals explainers for retail investors. The channel description lists past campaigns with Rakuten Securities, Monex Securities, Tachibana Securities and NTT Docomo and a book published by KADOKAWA, and warns viewers that the channel never directs them to LINE.

Affiliation: None stated (independent creator) · Last YouTube upload: within the past day.

515K YouTube subscribers and 27,890 on X, covering New NISA, index funds and high-dividend stocks, framed around FIRE-style financial independence at a beginner level. The creator has contributed bylined articles to Toyo Keizai Online, and the channel description carries affiliate links.

Credentials: 認定テクニカルアナリスト (CMTA, Nippon Technical Analysts Association), AFP (Japan FP Association) and a second-stage pass of the Securities Analyst exam (self-reported) · Affiliation: Former financial-institution employee of 16 years, now a full-time individual investor (YouTube profile) · Last YouTube upload: within the past week.

169K YouTube subscribers on a channel teaching New NISA and index-investing fundamentals to beginners, presented by a creator who spent 16 years inside a financial institution before investing full-time. The channel description credits a book, 超・臆病者のための株の教科書 (roughly, “The Stock Textbook for the Extremely Faint-Hearted”), and the creator also runs financial-consulting and YouTube-growth consulting businesses.

Affiliation: Self-employed (YouTube profile) · Last post: 20 September 2026.

138K YouTube subscribers and 37,617 on X. A female investor presents a minimalist, self-described “loose FIRE” (yuru-FIRE) approach to saving and investing built on New NISA and index funds, with side-income content as a secondary theme. The channel is tied to her book ゆるFIRE (Kanki Publishing).

Affiliation: None stated (independent author and blogger) · Last post: 24 September 2026.

94,468 followers on X, anchored by a long-running blog (freetonsha.com) and books on FIRE and dividend-growth investing, including 本気でFIREをめざす人のための資産形成入門 and #シンFIRE論. The strategy is long-term investment in US dividend and dividend-growth stocks, on which the creator says they semi-retired in their thirties. A paid note publication is referenced on the X profile.

Affiliation: None stated (independent blogger) · Last post: 23 September 2026.

8,955 followers on X. A long-running index-investing blogger (20-plus years, by their own account) who has contributed to Rakuten Securities’ own media outlet and is well regarded among an already-informed index-investing audience.

Affiliation: Founder of PostPrime, listed on the Tokyo Stock Exchange Growth Market (per channel profile); the profile also states a new company is currently in preparation · Last YouTube upload: two weeks ago.

527K YouTube subscribers on a channel presenting global equity, currency and commodity analysis in Japanese through chart-based technical commentary. The presenter states a background as a hedge-fund founder before founding PostPrime, and the channel profile lists five books and past television appearances. A separate English-language channel also exists.

Affiliation: None stated (independent creator) · Last post: 22 September 2026.

479K YouTube subscribers and 362,901 on X, covering long-term investment in US dividend aristocrats and high-dividend stocks, with commentary on the political and economic news that moves them. Alongside the free content sit a paid note publication (980 yen a month, per the channel description) and several books, including バカでも稼げる「米国株」高配当投資.

Affiliation: Representative Director, RES Co., Ltd. (financial-education business); full member (正会員) of the Japan Financial Education Support Organisation, a general incorporated association (per channel profile) · Last YouTube upload: within the past day.

315K YouTube subscribers on a channel teaching a strategy that combines high dividends with high growth, mainly in Japanese equities, for intermediate investors. The creator has published two books, through Gakken and KADOKAWA, appears in outside media, and runs a financial-education company with its own membership site.

Credentials: Second-stage pass of the Securities Analyst examination and an MBA (BOND-BBT) (self-reported) · Affiliation: Representative, Tsubame Investment Advisory LLC, つばめ投資顧問合同会社 (founded 2016); previously in investment banking at a major securities firm, per the channel description · Last post: 23 September 2026.

206K YouTube subscribers and 9,005 on X, teaching long-term value investing in Japanese and US equities through company-analysis videos. The firm also runs a paid advisory membership and mailing list, and several books are credited to the creator in the channel description.

Affiliation: None stated · Last post: 8 September 2026.

789,935 followers on X, publishing market commentary and trading philosophy centred on Japanese equities and futures for an audience of active traders. No paid service, advisory offering, company affiliation or real name is attached to the account.

Affiliation: Organiser of the 株Biz (Kabu Biz) study group and operator of a theoretical-share-price valuation website and a monthly-report web service (per X profile) · Last post: 23 September 2026.

103,272 followers on X, built around financial-statement analysis and a theoretical-share-price valuation method for fundamentals-focused investors. The creator has written a beginner-level stock-investing book, keeps their real name private, and carries an impersonation warning on the X profile.

Credentials: Registered Management Consultant (chusho kigyo shindanshi) (self-reported) · Affiliation: Organiser, Shonan Investment Study Group (per X profile and official site) · Last post: 23 September 2026.

49,312 followers on X, presenting small- and mid-cap Japanese stock ideas alongside reporting from investor-relations briefings; the profile states IR sessions with 150 companies in 2025. The creator wrote 5年で1億貯める株式投資 (Diamond, Inc.) and organises the Shonan Investment Study Group, which runs its own community.

Affiliation: Individual creator · Last YouTube upload: within the past week.

561K YouTube subscribers. The channel follows a low-income household’s frugal cooking, budget-conscious daily living and DIY projects, for an audience that watches for savings mechanics rather than lifestyle aspiration.

Credentials: Financial planner qualification, type not stated (self-reported) · Affiliation: Individual creator; a salaried employee on the side, employer not disclosed · Last post: 24 September 2026.

426K YouTube subscribers and 30,379 X followers. The channel spans extreme frugal living and the saving-and-investing method that those savings go on to fund, told from a salaried employee’s perspective. The channel description lists two books, 『すごい貯蓄』 and 『資産1億の作り方』, an Amazon Associates link and a sponsored video made with SBI Securities.

Credentials: Class-2 Certified Skilled Financial Planner, obtained in October 2023 (self-reported) · Affiliation: Individual creator · Last YouTube upload: within the past month.

191K YouTube subscribers. A mother of two shares frugal cooking, household savings routines and NISA usage in long-form uploads that run at roughly one a month. The channel description lists a 2024 book, 『1年で300万円貯まる！超節約術』, and Amazon Associates and Rakuten affiliate links.

Affiliation: Individual creator, no operating company stated · Last post: 24 September 2026.

153,395 X followers. The account combines points-programme mechanics, cashless payment methods, savings apps and investing, aimed at funding everyday food and household spending through points. Sponsored posts carry an explicit #PR label, and the account also earns from referral codes, Amazon Associates links and a 2024 book.

Affiliation: Individual creator, operating the site onimaruch.com · Last post: 24 September 2026.

145K YouTube subscribers and 41,261 X followers, covering code-payment services such as PayPay and Rakuten Pay, high-cashback credit cards, and bank and brokerage sign-up campaigns, with a focus on campaign timing and limited-time offers. The creator published an e-book, 『ゼロから始める「ポイ活」超入門』, and earns from invitation links to points-site programmes.

Affiliation: Individual creator · Last post: 23 September 2026.

93,567 X followers. The account covers cashless payment and points strategy, with a stated focus on routing the money those savings free up into NISA investing. It is backed by a blog at paynomi.com, which carries its own affiliate and invitation links, and a book, 『世界一やさしい「ポイ活」のトリセツ』.

Affiliation: Individual creator, freelance · Last YouTube upload: within the past week.

661K YouTube subscribers. A former office employee shares frugal living, index and high-dividend investing and financial independence with women in their 20s and 30s. She writes bylined columns for Diamond Online and President Online and is listed as a speaker on the Bring. platform.

Affiliation: Individual creator · Last YouTube upload: within the past week.

423K YouTube subscribers. The channel follows a young man living alone as he shows how to live well on a modest income, with general saving techniques for a young-adult audience. Amazon Associates links are disclosed in the channel description.

Credentials: CFP and Class-1 Certified Skilled Financial Planner, both dated 2017 (self-reported) · Affiliation: Representative of KANATTA Inc.; previously worked at a tax accountant’s office (self-reported) · Last post: 24 September 2026.

116K YouTube subscribers and 2,023 X followers. Framed as “the FP who doesn’t sell insurance,” she explains pensions, dependent status, NISA and household finances for working women and dual-income households. Through KANATTA she also offers paid one-to-one household consultations, an online salon and coaching for aspiring FPs.

Affiliation: Individual creator · Last YouTube upload: within the past week.

65.3K YouTube subscribers. A married woman combines household budgeting with investing across YouTube, Voicy and Instagram. She is the author of 『主婦にやさしいお金の増やし方BOOK』 and has a record of media appearances and interviews.

Affiliation: Individual creator · Last YouTube upload: within the past month.

44.2K YouTube subscribers. The channel is an unfiltered household-budget diary of a single woman around thirty on what the channel describes as a low monthly income, covering food-cost savings and investing. The channel description says she became unemployed in 2023.

Affiliation: None stated · Last post: 24 September 2026.

158K YouTube subscribers and 88,563 followers on X, covering Bitcoin, other crypto assets and overseas macro news for beginners. The creator describes a background as a former hedge-fund trader with experience in a US investment bank’s M&A division, a USC degree and crypto trading since 2016. Related channels run under variations of the same name.

Affiliation: None stated · Last post: 21 September 2026 (X); most recent YouTube upload roughly two weeks earlier.

101K YouTube subscribers and 121,813 followers on X, with X the larger and more active surface. From a systems-engineering background, the creator applies data analysis to Bitcoin, crypto and, to a lesser extent, equities for beginners, with a companion blog at angorou.com carrying further market news.

Affiliation: None stated (profile self-reports an institutional finance background) · Last post: 24 September 2026.

97,889 followers on X, the account’s only platform. The account analyses crypto market structure and Bitcoin ETFs in X-native commentary, and the profile references a published book on crypto investment strategy.

Affiliation: None stated · Last post: 19 September 2026.

72,326 followers on X. The account offers Ethereum and crypto commentary focused on breaking news and analysis, published as threads and quick reactions by a creator who reports a decade in the space. The profile lists a paid DMM online salon, a column for nadanews and seminar appearances.

Affiliation: None stated · Last post: 22 September 2026 (X); most recent YouTube upload roughly a month earlier.

18.1K YouTube subscribers and 42,039 followers on X. The host, active in the Bitcoin industry since 2014 by his own account, runs long-form interviews with industry guests on Bitcoin and blockchain technology, also distributed as a podcast on Spotify, with a companion reference site, 知っとこ！ビットコイン図鑑 (bitcoin-zukan.com).

Credentials: Tax accountant (zeirishi) (self-reported) · Affiliation: Runs a tax accounting practice · Last YouTube upload: within the past two weeks.

313K YouTube subscribers. A tax accountant explains money education, tax saving, investment and household finances, and also delivers money lessons commissioned by schools. The channel returned to roughly weekly uploads in August 2025 after a long hiatus. He also sells books and runs a premium Voicy listener tier (1,100 yen a month).

Credentials: Tax accountant (zeirishi) (self-reported) · Affiliation: Representative of 円満相続税理士法人 (Enman Souzoku Tax Accountant Corporation), per the channel description and the firm’s own site (osd-souzoku.jp) · Last YouTube upload: within the past week.

308K YouTube subscribers. The channel focuses on inheritance tax, gift tax, inheritance procedures and the tax-reform changes that affect them, from a tax accountant whose firm specialises in the subject. He wrote the 『ぶっちゃけ相続』 book series (250,000 copies in total, per the channel description) and runs a paid training programme for inheritance advisers, 円満相続塾.

Credentials: Tax accountant (zeirishi), stated on the practice’s own site · Affiliation: 河南恵美税理士事務所 (Kawaminami Emi Tax Accountant Office), based in Komatsu, Ishikawa Prefecture, per the firm’s own site · Last YouTube upload: within the past week.

281K YouTube subscribers on a channel for sole proprietors and the self-employed: day-to-day bookkeeping, tax basics, final tax returns and the practical mechanics of Japan’s qualified invoice system. The practice also offers spot consultations, accounting-software lessons and a monthly online community.

Credentials: Class-1 Certified Skilled Financial Planner (1級FP技能士) (self-reported) · Affiliation: Representative of こみやまFP総合オフィス (Komiyama FP General Office), based in Nara, per the creator’s own profile and site (komiyama-fp.com) · Last YouTube upload: within the past week.

182K YouTube subscribers. A former firefighter turned Class-1 financial planner explains insurance, savings and everyday money decisions for families, from a stated neutral standpoint that sells no products through the videos. He separately offers paid one-to-one financial-planning consultations, plus commissioned writing and supervision.

Credentials: Certified public accountant and tax accountant, registered as a tax accountant since 2009 (self-reported) · Affiliation: Representative of 永井コンサルティング株式会社 (Nagai Consulting Co., Ltd.) and 永井圭介公認会計士・税理士事務所 (Nagai Keisuke CPA & Tax Accountant Office), per the channel description · Last YouTube upload: within the past day.

125K YouTube subscribers, covering tax-system changes, government benefit and subsidy programmes, social security, final tax returns and personal tax saving. The creator has written books including titles on living single and the qualified invoice system, and the channel links to paid advisory and seminar offerings.

Credentials: Yorifuji — CFP, Class-1 Certified Skilled Financial Planner, Chartered Member of the Securities Analysts Association of Japan (CMA) and real-estate transaction agent; Takayama — CFP, Class-1 Certified Skilled Financial Planner, DC Planner Class 1 and home-loan advisor (all self-reported) · Affiliation: 株式会社Money&You (Yorifuji as representative director, Takayama as director) · Last post: 23 September 2026 (X); YouTube and Voicy both active within the past day.

29K YouTube subscribers, plus 2,567 and 2,091 on their personal X accounts. The husband-and-wife pair explain NISA, iDeCo, pensions, tax and insurance for households and state that they sell no financial products or insurance. They have published more than 120 books and run the FP Cafe consultation-matching service, the media site Mocha, the podcast マネラジ。 and paid Voicy broadcasts.

Affiliation: President of 株式会社光文堂インターナショナル, a real-estate brokerage (per the channel’s own description) · Last YouTube upload: within the past week.

727K YouTube subscribers. As “不動産Gメン” (Real Estate G-Man), he shows where property buyers, tenants and investors lose money and how the brokerage side of the industry works. He also runs a paid DMM online salon (2,970 yen a month) that includes unlisted-property information.

Affiliation: Founder of 株式会社White Sun; director of 株式会社UMITO (per the channel’s official site, mofmof-investor.com) · Last post: within the past day.

261K YouTube subscribers under “もふもふ不動産.” Rooted in real-estate investing, the channel increasingly covers equities, economic news and earnings. He has made branded content for au Jibun Bank, Mogecheck and Open House, and sells paid YouTube memberships (990 and 2,790 yen a month); his real name is not public.

Affiliation: FPコミュニケーションズ (per the channel’s own paid-community page); states he runs five companies in Japan and overseas · Last YouTube upload: within the past two weeks.

234K YouTube subscribers under “ウラケン不動産,” published from Malaysia. A long-tenured voice on rental-property investment and landlording, he is the author of the 16-book “金持ち大家さん” (Wealthy Landlord) series, and also runs a paid online community and sells seminars and course materials.

Affiliation: Operates マンションカウンター, a property purchase-and-sale consultation service (per the X bio and the manmani.net site) · Last post: 23 September 2026.

105,007 X followers. Detailed, opinionated reviews of new and resale condominiums, covering specific buildings and layouts, negotiation and purchase timing. The account also runs a blog at manmani.net, contributes to media such as HOME’S, describes itself as taking no advertising fees from developers or agencies, and refers readers to its マンションカウンター consultation service.

Credentials: Class-2 Certified Skilled Financial Planner and 損害保険トータルプランナー (Certified General Insurance Planner) (self-reported) · Affiliation: Representative director of 株式会社リターンハート, a comprehensive insurance agency handling policies from 12 insurers (per the channel description) · Last YouTube upload: roughly three weeks ago.

67.6K YouTube subscribers on “ミッツとマーコのFP保険チャンネル,” built around concrete case studies of when life and non-life insurance claims do and don’t pay out. The presenter runs an insurance agency that sells the kinds of policies the channel discusses.

Affiliation: Director and CMO of 株式会社MFS, which operates the mortgage-comparison and diagnostic service “Mogecheck” (per the channel description) · Last post: 21 September 2026 (X); most recent YouTube upload within the past week.

48.1K YouTube subscribers and 37,440 X followers, covering mortgage selection, interest-rate movements and refinancing. After postgraduate study at the University of Tokyo, he worked at Morgan Stanley and Boston Consulting Group before joining MFS, and wrote 『金利が上がっても、住宅ローンは「変動」で借りなさい』 (“Even as Rates Rise, Take a Variable-Rate Mortgage”).

Credentials: Certified public accountant (self-reported) · Affiliation: Independent; content is stated to be supervised by the 公認会計士中村岳広事務所 accounting practice (per the channel description) · Last YouTube upload: within the past day.

42K YouTube subscribers on a channel about mortgage selection, interest-rate forecasts and the financial trade-offs of buying a home, published under the pen name Sennichi Taro. He has written four books, keeps a personal blog, and runs a mortgage consultation site with a rate simulator that carries promotional content.

Credentials: PhD in Policy Studies (self-reported) · Affiliation: Professor at Kaetsu University; chairman of 株式会社政策工房; formerly of the Ministry of Finance and the Cabinet Secretariat (per the channel description) · Last post: 23 September 2026 (X); most recent YouTube upload within the past day.

1.45M YouTube subscribers and 794,032 X followers, built on near-daily commentary on fiscal and monetary policy and current events from a former Ministry of Finance official. The commentary is often strongly political and reaches well beyond economics. He also runs a paid DMM online salon (10,000 yen a month), a niconico channel, books and speaking events.

Affiliation: Former Nihon Keizai Shimbun (Nikkei) reporter, independent since 2022; main caster for TV Tokyo’s “WBS” and a commentator on NTV’s “ZIP!” (per his X profile) · Last post: 20 September 2026 (X and note).

816,309 X followers and 321K YouTube subscribers, explaining economic and market news “clearly, engagingly and without bias,” in his own words. Regular long-form YouTube uploads paused about a year ago; he is now active through live broadcasts, X, a paid note subscription (500 yen a month) and television.

Affiliation: Columnist for 日経マネー (Nikkei Money), per his X bio · Last post: 24 September 2026.

529,566 X followers, covering global macro strategy, geopolitics and long-term views on Japanese equities from his background as a Turkey-born economist and strategist. His bio describes him as the author of twelve bestselling books, and he runs paid note content and a community. Many look-alike accounts copy his handle; the official one is @yurumazu.

Affiliation: 日本金融経済研究所 (Japan Institute of Financial Economics); guest associate professor at Osaka Metropolitan University (per her X bio) · Last post: 9 July 2026.

157,565 X followers, covering Japanese equities, monetary policy and the wider economy, alongside frequent television and radio appearances. Her X bio also lists board roles at other companies, including in the financial sector.

Affiliation: Representative director (CEO) of 株式会社マネネ (per his X bio and the channel’s linked site, manene.co.jp); Wednesday commentator on Bunka Housou radio’s “おはよう寺ちゃん” · Last post: 23 September 2026 (X).

Two YouTube channels carry his name: the active “パラディン森永のリアル経済学” (46.5K subscribers) and the earlier “森永康平のマネネTV” (82.2K), which has not posted for about a year. He also has 94,228 X followers and 1,212 on note, and covers macro and fiscal policy, including hands-on segments. He is CEO of マネネ.

Affiliation: Representative of お金の向こう研究所 (Money’s Other Side Institute), per his listing with the speaking agency Sealize · Last post: 19 September 2026.

16,786 X followers. He is best known for the book 『きみのお金は誰のため』 (“Who Is Your Money For?”) and its follow-up 『お金の不安という幻想』, which his bio says won the 2024 Business Book Grand Prix and a 2026 liberal-arts category award respectively. He also writes for AERA and VERY and speaks through the Sealize agency.