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Top 50 Fishing & Camping Influencers in Japan to Know in 2026

Fifty Japanese fishing and camping creators, from bass pros and saltwater anglers to women anglers, solo and family campers, gear reviewers and outdoor cooks.

This guide profiles fifty Japanese fishing and camping creators in eight groups: bass pros; saltwater shore and boat anglers; light-game, egging and trout specialists; women anglers; solo campers; family and couple campers; gear reviewers and winter campers; and outdoor cooks. For hiking, climbing and wider outdoor creators, see outdoor influencers in Japan.

Bass Fishing and Pro Anglers

Six bass and lure anglers on YouTube, including pros who list their sponsors and the head of his own tackle company.

渥美拓馬 / Takuma Atsumi

All creators
Category
A Bass Fishing YouTuber Who Runs a Fishing-Tackle Company
Best suited for
Outdoor apparel, boat and car-camping gear, and tackle-adjacent brands that do not compete with his own lures

Affiliation: His own fishing-tackle company · Last post: 3 October 2026 (YouTube).

Takuma Atsumi has 524K YouTube subscribers. He came to the channel from bass fishing and now makes outdoor-style fishing videos for viewers who follow tackle and trips. The channel description lists him as president of a fishing-tackle company, and he sells lures and other products of his own.

秦拓馬 / Takuma Hata

All creators
Category
A Professional Bass Angler Showing Tackle and Real Fishing
Best suited for
Tackle, line, eyewear and outdoor-wear brands outside the categories his sponsors already cover

Affiliation: Independent angler; lists JACKALL, SHIMANO, ZAPPU, zeque and Columbia Sportswear Japan among his sponsors · Last post: 7 October 2026 (YouTube).

Takuma Hata has 372K YouTube subscribers. The channel description calls him a professional angler, and the videos combine real bass fishing with introductions of tackle. The sponsors named in the description are his own disclosure.

Most-viewed video · 6.87M views

Kのフィッシングちゃんねる / K no Fishing Channel

All creators
Category
A Bass and Saltwater Lure Angler Who Fishes from His Car
Best suited for
Lure and rod brands, car-camping and sleep-in-the-car gear, and portable lighting or power products

Affiliation: Independent · Last post: 7 October 2026 (X).

K no Fishing Channel has 171K YouTube subscribers. It centres on bass fishing and adds seabass, shore jigging for yellowtail-family fish and rockfish, with car-sleeping fishing trips as a regular theme. It also keeps an X account of 41.2K followers.

Most-viewed video · 1.11M views

村田基 / Hajime Murata

All creators
Category
A Fishing-Industry Figure Running Videos and a Paid Online Salon
Best suited for
Rod, reel and line brands, and fishing-education or membership services aimed at committed anglers

Affiliation: Independent; runs a members-only online salon · Last post: 8 October 2026 (YouTube).

Hajime Murata has 136K YouTube subscribers. The channel description presents him as a well-known figure in the fishing industry, and he streams and posts videos alongside an online salon for members called Kiseki no Tsuri Daigaku (the Miracle Fishing University).

Most-viewed video · 1.39M views

issei一誠 / Issei

All creators
Category
A Bass Fishing Creator Posting Real-Fishing Videos
Best suited for
Bass tackle, fishing apparel and eyewear brands wanting hands-on use across video, X and Instagram

Affiliation: Independent · Last post: 8 October 2026 (YouTube).

Issei has 123K YouTube subscribers. The channel is built around bass fishing in real-fishing videos, and he also runs Instagram (64K) and X (26.6K) accounts, so one creator covers three platforms.

Most-viewed video · 700,000 views

高橋優介 / Yusuke Takahashi (RAD FISHING)

All creators
Category
A Lure Fishing Professional Focused on Seabass
Best suited for
Lure, rod and line makers, and fishing apparel brands looking for seabass and saltwater lure content

Affiliation: Independent, posting as RAD FISHING · Last post: 8 October 2026 (X).

Yusuke Takahashi has 119K YouTube subscribers. The channel description calls him a fishing professional, and the content is lure fishing with seabass at its centre. He also keeps Instagram (52K) and X (38.1K) accounts.

Most-viewed video · 820,000 views

Saltwater: Shore, Rock and Boat Fishing

Six saltwater anglers fishing from breakwaters, rocks and boats, with channels running from 94.9K to 640K subscribers.

伊豆のぬし釣り / Izu no Nushi Tsuri

All creators
Category
A Sea-Fishing and Outdoor Video Channel with Product Reviews
Best suited for
Saltwater tackle, coolers, portable power and outdoor-gear brands wanting review and how-to formats

Affiliation: Not stated · Last post: 27 September 2026 (YouTube).

Izu no Nushi Tsuri has 640K YouTube subscribers. It is a fishing and outdoor video channel whose formats include product reviews, how-to videos and travel vlogs, and it also has an Instagram account of 80K followers.

釣りスギ四平 / Tsurisugi Yonpei

All creators
Category
A Fukuoka-Based Angler Combining Fishing, Camping and Outdoor Cooking
Best suited for
Portable power, coolers, camp-cooking gear and shore-fishing tackle brands in the Kyushu market

Affiliation: Independent · Last post: 8 October 2026 (YouTube).

Tsurisugi Yonpei has 501K YouTube subscribers. Based in Fukuoka, he fishes across Kyushu from breakwaters, aiming to live off the catch, and the channel description points to breakwater camping, sleeping in the car and outdoor cooking. Portable power and other outdoor gear appear in his videos.

Most-viewed video · 5.08M views

NORA / CartopboaterNORA

All creators
Category
A Boat Angler Fishing from a Car-Top Boat
Best suited for
Small-boat, outboard, marine-electronics and fishing-tackle brands, plus portable power for boat days

Affiliation: Independent · Last post: 4 October 2026 (YouTube).

NORA has 471K YouTube subscribers. The channel is boat fishing from a car-top boat, a small boat carried on the roof of a car.

Most-viewed video · 500,000 views

釣りドラ / Tsuridora

All creators
Category
A Sea-Fishing Channel with Its Own Online Shop
Best suited for
Tackle and fishing-apparel brands seeking retail-minded exposure, where TSURIDORA SHOP does not carry a rival range

Affiliation: Independent; runs TSURIDORA SHOP · Last post: 30 August 2026 (YouTube).

Tsuridora has 228K YouTube subscribers. The channel frames fishing as a man’s romantic pursuit, and its description names TSURIDORA SHOP, a shop the creator runs.

Most-viewed video · 2.09M views

たくわん / Takuwan

All creators
Category
A Travelling Angler Who Fishes Japan Out of One Car
Best suited for
Car-camping gear, portable power, big-game tackle and travel brands that suit long road trips

Affiliation: Independent · Last post: 5 October 2026 (X).

Takuwan has 156K YouTube subscribers. He travels the country with one car, sleeping in it, to fish for big saltwater targets such as akame (Japanese lates), giant trevally and oonibe (croaker). Instagram and X accounts back up the channel.

Most-viewed video · 2.35M views

村岡昌憲(マサッチ) / Masanori Muraoka (Masachi)

All creators
Category
A Fishing Professional Who Runs a Lure Maker
Best suited for
Rod, line, reel and fishing-apparel brands outside the lure and tackle categories he already sells in

Affiliation: Blue Blue Co., Ltd. (ブルーブルー株式会社); lists a Daiwa field-tester role · Last post: 3 October 2026 (YouTube).

Masanori Muraoka has 94.9K YouTube subscribers. His channel description names him as president of Blue Blue Co., Ltd., a lure maker whose lures he sells, and as a Daiwa field tester. The channel presents him as a professional angler who is also a company president.

Most-viewed video · 1.12M views

Light Game, Egging and Trout

Six anglers specialising in light game, egging (squid fishing with egi lures), rockfish, island GT fishing and native trout.

フィッシングギャング WILD HOOK / Fishing Gang WILD HOOK

All creators
Category
Fishing channel that sets out to make fishing look cool
Best suited for
Egi and light game tackle, fishing apparel and lifestyle brands wanting a stylish look for fishing content

Affiliation: Independent · Last post: 13 September 2026 (YouTube).

Fishing Gang WILD HOOK is a YouTube channel that sets out to make fishing look cool. It has 172K YouTube subscribers. The channel description includes a link to FIDELITY in Okinawa.

Most-viewed video · 2.75M views

カミヤマ(カミヤマライトゲーム) / Kamiyama Light Game

All creators
Category
Island-based family angler targeting GT and trevally in Okinawa
Best suited for
Light game rods and reels, lures and outdoor family-lifestyle brands

Affiliation: Independent · Last post: 7 October 2026 (YouTube).

Kamiyama films a fishing life on Izena Island in Okinawa with his wife and two children, covering light game fishing and catches such as GT and trevally. The channel has 153K YouTube subscribers and reaches viewers who follow fishing as a lifestyle as well as a technique.

Most-viewed video · 240,000 views

りんたこ / Angler Rintaco

All creators
Category
Mebaring and ajing specialist who also runs his own tackle brand
Best suited for
Light game tackle, rockfish and mebaru gear, and fishing accessories

Affiliation: ZinBay · Last post: 28 September 2026 (YouTube).

Angler Rintaco focuses on mebaring and ajing (light game for rockfish and horse mackerel) and is known for targeting large mebaru, with tackle introductions alongside. He has 120K YouTube subscribers. His channel description lists him as a Daiwa field tester and as the representative of the fishing tackle maker ZinBay.

Most-viewed video · 2.27M views

きじはたこ / Kijihatako

All creators
Category
Rockfish, egging and topwater catfish angler fishing remote spots
Best suited for
Rockfish and egi tackle, topwater lures and adventure-minded fishing brands

Affiliation: Independent · Last post: 8 October 2026 (YouTube).

Kijihatako is a YouTube angler covering rockfish, egging and topwater catfish fishing, often at remote locations. The channel has 94.4K YouTube subscribers.

Most-viewed video · 900,000 views

山田ヒロヒト(ヤマラッピ) / Hirohito Yamada

All creators
Category
Full-time professional egging angler travelling across Japan
Best suited for
Egi, rods and lines for egging, and tackle brands seeking a technique-focused specialist

Affiliation: Independent · Last post: 5 October 2026 (Instagram).

Hirohito Yamada, known as Yamarappi, is an egging specialist who travels across Japan to fish and became a full-time professional angler in 2016. He has 49.8K YouTube subscribers. His channel description lists him as a Daiwa field tester and a Sunline pro staff member.

Most-viewed video · 350,000 views

しろめしぐい / Shiromeshigui

All creators
Category
Native trout stream angler focused entirely on mountain river fishing
Best suited for
Trout and stream fishing tackle, outdoor apparel and adventure-travel brands

Affiliation: Independent · Last post: 2 October 2026 (YouTube).

Shiromeshigui devotes the channel entirely to native trout stream fishing, showing adventurous trips as they happen. The channel has 42.6K YouTube subscribers, with a smaller following of 5,941 on Instagram.

Most-viewed video · 270,000 views

Women Anglers

Five women anglers fishing from shore, boats and mountain streams, with channels ranging from beginner trips to catch-and-cook videos.

じゅえりー / Jewelrry

All creators
Category
Woman angler who catches, cooks and eats her fish, often with a drink
Best suited for
Fishing apparel, lifestyle and food brands, and alcohol or drinkware brands

Affiliation: Independent · Last post: 6 October 2026 (X).

Jewelrry makes videos built around catching fish, eating them and drinking. She has 798K YouTube subscribers and 136.1K followers on X.

Most-viewed video · 6.07M views

バチ抜けチャンネル / Bachinuke Channel

All creators
Category
Beginner woman angler covering fishing, making things and car camping
Best suited for
Beginner tackle, fishing apparel, car-camping and DIY lifestyle brands

Affiliation: Independent · Last post: 5 October 2026 (X).

Bachinuke Channel follows a beginner woman angler whose content spans fishing, making things and sleeping in her car, and who also writes on note. It has 111K YouTube subscribers and posts across three platforms.

sa_ / sa_

All creators
Category
Woman angler mixing shore and boat fishing with outdoors, cars and travel
Best suited for
Fishing and outdoor apparel, car and travel brands, beginner tackle

Affiliation: Independent · Last post: 11 September 2026 (YouTube).

sa_ is a woman angler who fishes from shore and from boats and also covers outdoor activities, cars and travel. She has 74.6K YouTube subscribers.

みかん(釣りガール) / Mikan (Fishing Girl)

All creators
Category
Woman egging angler who designed her own egi and sticker brand
Best suited for
Egi and egging gear, fishing goods and apparel aimed at women anglers

Affiliation: Independent · Last post: 8 October 2026 (YouTube).

Mikan is a woman egging angler with 48.4K YouTube subscribers and 4,609 followers on X. Her channel description says she designed an egi (squid lure), and she runs an original brand selling items such as stickers.

Most-viewed video · 260,000 views

上村美奈 / Mina Kamimura

All creators
Category
Former nurse turned native trout angler travelling Japan in a Jimny
Best suited for
Outdoor apparel, trout tackle, car-travel and lifestyle brands

Affiliation: Independent · Last post: 24 September 2026 (YouTube).

Mina Kamimura left a nursing career to devote herself to native trout fishing and travels around Japan by Jimny. Her YouTube channel has 39.8K subscribers, and she is also active on Instagram.

Most-viewed video · 92,000 views

Solo Camping, Including Women Solo Campers

Nine creators who mostly camp alone, several of them women, walking in with a pack or travelling by car and camper van.

ヒロシ / Hiroshi

All creators
Category
Comedian whose solo camping videos and X posts reach a wide audience
Best suited for
Solo camping gear, outdoor cooking tools and lifestyle brands seeking a well-known entertainer's voice

Affiliation: Comedian (per the channel description) · Last post: 8 October 2026 (X).

A comedian who shares his solo camping through the personal channel ヒロシちゃんねる (1.06M YouTube subscribers) and posts regularly on X. A separate programme channel, ヒロシのひとりキャンプのすすめ, follows campfire outings with friends and is run by the broadcaster KAB Kumamoto Asahi Broadcasting rather than by him.

独ヲタ女子 アッキー / Dokuota Joshi Akkie

All creators
Category
Woman solo camper and self-described single otaku creator
Best suited for
Compact tents, stoves and lighting aimed at women solo campers and gaming-minded viewers

Affiliation: Independent · Last post: 6 October 2026 (YouTube).

A solo camper who presents herself as a single otaku woman. Her main channel has 709K YouTube subscribers and a paid membership called Deshi-iri (apprenticeship). Gaming streams run on a separate sub-channel, so the main channel mixes camping with other content.

mii camp(女子ひとり徒歩キャンプ) / mii camp

All creators
Category
Kanto-based woman camper covering walk-in solo camps and van stays
Best suited for
Lightweight packs, backpacking tents and cookware for walk-in camping, plus van-stay accessories

Affiliation: Independent · Last post: 5 October 2026 (X).

A woman based in the Kanto region who alternates between Hiace van-stay camping and walk-in solo camping on foot. New videos premiere every Friday at 21:15, and the channel has 381K YouTube subscribers.

Most-viewed video · 2.47M views

ありキャン / Arisa Camp

All creators
Category
Woman solo camper drawn to rugged, rustic outdoor style
Best suited for
Rugged-look tents, cast-iron and canvas gear, and outdoor apparel for women campers

Affiliation: Independent · Last post: 3 October 2026 (YouTube).

A woman solo camper who says she is drawn to the rugged, no-frills side of the outdoors. She films mostly alone and posts every Saturday, reaching 308K YouTube subscribers.

こむすび / Komusubi

All creators
Category
Woman camper travelling and camping with her dog, Ponta
Best suited for
Pet-friendly camping gear, van-stay accessories and compact cooking equipment

Affiliation: Independent · Last post: 5 October 2026 (YouTube).

A woman camper who calls herself the village head of Omusubi Village. Her videos follow van stays and camping trips with her dog, Ponta, and the channel has 258K YouTube subscribers.

Most-viewed video · 620,000 views

週末キャンプチャンネル。 / Weekend Camp

All creators
Category
Beginner woman camper documenting relaxed weekend solo camps
Best suited for
Beginner-friendly tents, starter kits and easy camp-cooking items

Affiliation: Independent · Last post: 4 October 2026 (YouTube).

A growth diary of a beginner woman camper who enjoys relaxed weekend camps. The channel has 176K YouTube subscribers and is aimed at viewers starting out in solo camping.

mayayan camp / マヤヤンキャンプ

All creators
Category
Camper using a Jimny and a kei camper van
Best suited for
Compact car-camping gear, van-stay accessories and kei-car outdoor products

Affiliation: Independent · Last post: 2 October 2026 (YouTube).

A camper who films camping and van stays with a Suzuki Jimny and a kei camper van. Videos go up every Friday, the channel has 163K YouTube subscribers, and a paid membership is available.

Most-viewed video · 780,000 views

1611_hiro_R outdoor

All creators
Category
Solo camping channel built around cinematic nature footage
Best suited for
Lighting, tents and camp furniture suited to visual, atmosphere-led product placement

Affiliation: Independent · Last post: 7 October 2026 (Instagram).

A solo camping channel with 129K YouTube subscribers that centres on footage of how time is spent at camp and the calming effect of nature. The emphasis is on visuals rather than commentary.

Most-viewed video · 910,000 views

Chibii / チビー

All creators
Category
Woman camper who also covers fishing and her cats
Best suited for
Brands spanning camping and fishing gear, such as apparel, cookware and compact outdoor kit

Affiliation: Independent · Last post: 6 October 2026 (YouTube).

A woman solo camper who also posts about fishing and cats. The channel has 122K YouTube subscribers, which gives brands one creator for both camping and fishing products.

Most-viewed video · 3.77M views

Family and Couple Camping

Five married couples and families who camp together, one of them with their two beagles, using larger tents, furniture and car-camping gear.

あちりつキャンプ / Achiritsu Camp

All creators
Category
Married couple sharing their camping life across a broad range of topics
Best suited for
Family and couple car-camping gear, tents and camp furniture

Affiliation: Independent (married couple) · Last post: 2 October 2026 (YouTube).

A married couple who run the channel together and cover a wide range of camping topics. It has 135K YouTube subscribers.

Most-viewed video · 1.65M views

ヒヌマフウフ / Hinuma Fufu

All creators
Category
Sapporo-based married couple camping and cooking in Hokkaido
Best suited for
Cold-weather tents, camp cookware and food brands tied to Hokkaido

Affiliation: Independent (married couple) · Last post: 8 October 2026 (YouTube).

A couple who were born and live in Sapporo, and run the channel together. They film camping and food in Hokkaido for 126K YouTube subscribers, with Instagram as a second platform.

ばつまる夫婦 / Batsumaru Fufu

All creators
Category
Four-person family making comedic camping videos
Best suited for
Family tents, car-camping furniture, coolers and family apparel

Affiliation: Independent (family) · Last post: 8 October 2026 (YouTube).

A family of four, two parents and two children, who make light-hearted camping videos. The channel has 121K YouTube subscribers, and TikTok is larger at 343.5K followers.

さーやんフウフ / Saayan Fufu

All creators
Category
Married couple making camping videos across Instagram, TikTok and YouTube
Best suited for
Couple-oriented camping gear and lifestyle products suited to short-form video

Affiliation: Independent (married couple) · Last post: 6 October 2026 (YouTube).

A married couple who post camping videos, with short-form video on Instagram and TikTok as their main outlets and 65K YouTube subscribers. The channel description links to an ArteLy online store.

Most-viewed video · 110,000 views

きなこんぶ(犬連れ夫婦キャンプ) / Kinakombu

All creators
Category
Married couple camping and van-staying with two beagles
Best suited for
Pet-friendly camping gear, dog accessories and car-camping equipment

Affiliation: Independent (married couple) · Last post: 5 October 2026 (Instagram).

A couple who have camped and stayed in their vehicle throughout the year with their two beagles since 2012. The channel has 47.3K YouTube subscribers and focuses on camping with dogs.

Most-viewed video · 1.88M views

Camp Gear Reviews, Garage Brands and Winter Camping

Seven gear reviewers and winter campers who test tents, stoves, heaters and garage-brand kit in detail, often in snow.

TANA / タナ

All creators
Category
Solo camping and camp cooking creator with English channel branding
Best suited for
Camp gear makers, stove and cookware brands, and food brands wanting detailed solo-camp gear reviews

Affiliation: Independent · Last post: 8 October 2026 (YouTube).

TANA runs a solo camping channel, “solo camp & camp cooking in Japan”, with 256K YouTube subscribers. The videos cover thorough gear reviews, camp cooking and visits to other campers. The channel name is bilingual, which suits brands approaching from overseas.

Most-viewed video · 3.97M views

たろーキャンプ / Taro Camp

All creators
Category
Solo camper reviewing practical, well-designed camp gear
Best suited for
Tent, chair, lantern and accessory brands wanting clear solo-camper product reviews

Affiliation: Independent · Last post: 30 September 2026 (X).

Taro Camp is a solo camper with 165K YouTube subscribers who loves camp gear. The channel describes its focus as gear that balances practicality and design, with reviews built to be easy to follow.

Most-viewed video · 4.92M views

チキューギ. / Chikyugi

All creators
Category
Camping channel built on the concept “play on the Earth”
Best suited for
Camp gear, winter camping equipment and regional tourism brands seeking outdoor storytelling

Affiliation: Independent · Last post: 8 October 2026 (Instagram).

Chikyugi is a camping-focused channel with 155K YouTube subscribers, presented by Yu, who is based in Niigata. Its concept is “play on the Earth”. The channel ran a 2021 project camping in all 47 prefectures, and also publishes snow camping videos.

Most-viewed video · 69,000 views

横山三等兵 / Yokoyama Santohei

All creators
Category
Solo camping video creator, including snow camping
Best suited for
Solo camp gear, winter camping equipment and outdoor apparel brands

Affiliation: Independent · Last post: 29 September 2026 (YouTube).

Yokoyama Santohei publishes solo camping videos to 119K YouTube subscribers, including snow camping. The channel also carries a smaller following on Instagram and X, linked from the YouTube description.

よすけのOutdoor News24 / Yosuke

All creators
Category
Ultralight gear and garage brand reviewer covering walking camps
Best suited for
Ultralight gear makers, garage brands and budget outdoor goods aimed at hikers and light campers

Affiliation: Independent · Last post: 2 October 2026 (YouTube).

Yosuke’s Outdoor News24 has 98.2K YouTube subscribers. The channel centres on ultralight gear and garage brands, and also covers day hikes, walking camps and budget gear from 100-yen shops. Its content leans towards hiking as well as camping.

Most-viewed video · 1.12M views

Shirahoshi Channel / 白星

All creators
Category
Camper filmed around Mount Fuji and its lakes
Best suited for
Camp gear, winter camping and regional tourism brands around the Fuji area

Affiliation: Independent · Last post: 2 October 2026 (YouTube).

Shirahoshi Channel is run by a camper who loves Mount Fuji and its lakes, with 96.1K YouTube subscribers. The channel description says it uploads daily, and the videos include snow camping.

Most-viewed video · 1.24M views

ヤミツキソロキャンプ / Yamitsuki Solo Camp

All creators
Category
Reviewer of low-price camp goods from Workman and 100-yen shops
Best suited for
Value-priced camp gear and apparel brands reaching cost-conscious beginner campers

Affiliation: Independent; channel description lists the outdoor brands Montgna and UJACK · Last post: 2 October 2026 (YouTube).

Yamitsuki Solo Camp has 83.9K YouTube subscribers and reviews low-price camp goods, such as items from Workman, 100-yen shops and magazine freebies. The channel description names the outdoor brands Montgna and UJACK, which brands should factor in when checking category fit.

Most-viewed video · 910,000 views

Outdoor Cooking: Catch and Cook and Camp Meals

Six creators who prepare food on camera, from catch-and-cook anglers and an Osaka fishmonger to camp-meal channels.

水ラーメン / Mizu Ramen

All creators
Category
Creator who catches and eats wild creatures, including fish
Best suited for
Fishing tackle, outdoor cooking and food brands wanting broad entertainment reach

Affiliation: Independent · Last post: 1 October 2026 (X).

Mizu Ramen is a channel with 1.21M YouTube subscribers about catching living things and eating them. Fishing is one part of it, alongside other foraging.

Most-viewed video · 10.05M views

魚屋つり鮮(ぴっちぴちTV) / Tsuri-sen Fishmonger

All creators
Category
Osaka fishmonger teaching fish handling, filleting and keeping
Best suited for
Knife, cooler and fish-handling gear brands, and seafood or fishing-to-table brands

Affiliation: Tsuri-sen (fish shop) · Last post: 5 October 2026 (YouTube).

Pitchipichi TV is the channel of the owner of Tsuri-sen, a fish shop in Osaka, with 131K YouTube subscribers. The videos show how to dispatch fish with oni-jime, fillet them and carry them home.

Most-viewed video · 190,000 views

ナオトのソト飯すたいる / Naoto's Outdoor Meal Style

All creators
Category
Bonfire and outdoor cooking creator
Best suited for
Cookware, grill, seasoning and food brands targeting outdoor meal content

Affiliation: Independent · Last post: 5 October 2026 (YouTube).

Naoto’s Outdoor Meal Style centres on bonfire and outdoor cooking, with 116K YouTube subscribers.

Most-viewed video · 3.70M views

KENJI PERM CAMP / ケンジパーム

All creators
Category
Wild solo camping and mountain-house life with chickens
Best suited for
Camp cooking, solo camp gear and rural lifestyle brands

Affiliation: Independent · Last post: 6 October 2026 (Instagram).

KENJI PERM CAMP has 106K YouTube subscribers. It follows wild solo camping and life in an old farmhouse deep in the mountains, where he keeps chickens; a “mountain life” series began in July 2026. The channel description lists a book he has written.

Popular video · 70,000 views

野あすわ(阿諏訪泰義) / Noasuwa (Yasuyoshi Asuwa)

All creators
Category
Comedian and camp cooking creator, formerly of Ushiro City
Best suited for
Camp cooking, food and outdoor brands wanting a TV-comedian presenter

Affiliation: Independent (comedian) · Last post: 15 August 2026 (YouTube).

Noasuwa is a comedian, listed in the channel description as formerly of the duo Ushiro City, who makes camping and cooking videos for 89.7K YouTube subscribers.

Most-viewed video · 84,000 views

セイゴ水産 / Seigo Fisheries

All creators
Category
Toyama angler focused on boat fishing, filleting and plating
Best suited for
Boat fishing tackle, knife and cooler brands, and seafood brands in the fish-to-table niche

Affiliation: Independent · Last post: 8 October 2026 (Instagram).

Seigo Fisheries is the channel of an angler from Toyama with 85.9K YouTube subscribers. The videos cover boat fishing, fish filleting and plating of the catch.

Most-viewed video · 270,000 views

Frequently Asked Questions

Who are the biggest fishing and camping influencers in Japan?

On YouTube, Mizu Ramen, a channel about catching and eating wild food including fish, has 1.21M subscribers, and comedian Hiroshi's channel ヒロシちゃんねる has 1.06M, the most among the campers here. Among anglers, Jewelrry has the most with 798K.

Which platforms do Japanese fishing and camping creators use most?

YouTube. Every creator in this guide runs a channel, where long videos walk through tackle, techniques, campsites and full gear set-ups. Instagram and X sit alongside it for photos, short clips and updates.

Do Japanese fishing and camping creators sell their own products?

Several do. Takuma Atsumi, Masanori Muraoka and Rintaco run their own tackle companies, Tsuridora runs TSURIDORA SHOP, and Mikan has her own brand. Others disclose maker ties: Takuma Hata lists SHIMANO among his sponsors, and Hirohito Yamada is a Daiwa field tester. Check for category overlap before briefing.

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